Question
Make a PowerPoint about your product project plan and explain. PRODUCT PROJECT PLAN I . PRODUCT NAME: AURA YOGA MATS II. PRODUCT INFORMATION/DESCRIPTION Aura Yoga
Make a PowerPoint about your product project plan and explain.
PRODUCT PROJECT PLAN
I . PRODUCT NAME: AURA YOGA MATS
II. PRODUCT INFORMATION/DESCRIPTION
Aura Yoga Mats provides the best quality cushioned yoga mats that is made out of fine grain cork surface material that ensures the softness of its texture without compromising the grip feature of the mat which increases along with the moisture. Furthermore, along with its slip resistant surface, its material has an antimicrobial surface eliminating bacteria, and a closed cell foam bottom which prevents moisture and smell absorption.
III. PRODUCT AIMS/ PURPOSES
Aura Yoga Mats aims to provide a high-quality yoga mats that will guarantee comfort and safety to its customers through enhanced surface grip, lightweight, antibacterial material, and cushioned model. The product's additional cushion on its yoga mats provides additional support to joints which prevent further injury from occurring.
Providing an eco-friendly product by using sustainable corks and not incorporating plastic materials to the product is another purpose of the Aura Mats Yoga.
IV. PRODUCT DESIGN
The Aura Yoga Mats is a cushioned model yoga mats which provides additional joint support.
Its main material is made out of cork or the outer bark of cork oak tree this material provides the softness texture of the surface and highly slip resistant.
The surface material of the mats has an antimicrobial and smell-resistant properties.
The product is lighweight.
V. TARGET CONSUMERS
Aura Yoga Mats will specifically target customers who are interested in yoga or planning to have an engagement with yoga related activities. Moreover, since yoga mats can also be used for different fitness activities, customers who are likely to engage in exercise routines can also considered as potential customers Example of the following:
Yoga Instructors
Yoga Students
Fitness instructors
Health-conscious individuals who wants to promote their healthy lifestyle
VI. PRODUCT OUTCOMES/ EXPECTATIONS
Considering that the trend of individuals engagement on yoga activities are rapidly increasing for the past years. The likelihood of yoga products such as Aura Yoga Mats to increase its demand along with the demand for yoga activities is expectedly to be higher. Due to this fact, the product is likely to be profitable in the maret. Furthermore, the quality that Aura Yoga Mats provides along with its advanced features will definitely dominate the market. Compared to common cheap yoga mats available in the market, Aura yoga mats has a better material that will likely suit the customer's preference.
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