Make a recommendation on the specific sampling method that should be used in this research. In your answer, define the sampling method and outline the process of this sampling method, i.e. how it would be implemented. Also, explain the recommended sampling method's advantages and disadvantages and justify why it is the most appropriate sampling method. Why is the other probability methods like stratified sampling not chosen?

Note: FoodRepublic should adopt probability sampling. Probability sampling represents a group of sampling techniques that facilitate the researchers, marketers, and managers to select units from a population that may be interested in studying. Probability sampling consists of simple random sampling, systematic random sampling, and stratified random sampling.

Sample requirements: Although FoodRepublic cannot survey all 3,000 staff on its database, it does want to ensure the results are

representative of all members. In particular, the CEO wants to ensure that staff from every different outlets (FoodRepublic has 11 locations in a city)

are included in the sample. FoodRepublic does not mind paying for a more accurate and representative sample - however, the cost of their sample should be balanced with the benefits.