Make performance analysis and answer all questions below, among the competitors: Walmart: the top performance Macys: The worst performance read the instructions and use 1-2 references from book. Make the analysis for 2pages length pls! :) The purpose of the performance analysis is to assess the extent to which the industry is profitable and the distribution of profitability among competitors. You have to specifically answer to these questions: How profitable is my industry? Is it highly profitable or not? Which are the most profitable and least profitable companies? Which companies are profitable, socially responsible andenvironmentally conscientious? To assess if the industry is profitable: Identify generic performance indicators (profits, sales, ROE, ROA, stock prices, etc...). Analyze the evolution over time of performance indicators (is performance growing or decreasing?) Benchmark the performance indicators of your industry with the performance indicators of similar industries (for instance compare the profitability of the US airline industry with the profitability in the European Airline Industry; compare the profitability of the beer industry with the profitability of the wine or liqueur industry)