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Many companies use cause-related marketing to build their customer relationships. You see this when a product or service indicates a portion of each sale will

Many companies use cause-related marketing to build their customer relationships. You see this when a product or service indicates a portion of each sale will benefit a specific charity.

Check out some presentations on the cause marketing sites below.

  • 20+ Best Cause Marketing Examples:https://99centrazor.com/cause-marketing-examples/
  • 2020 Halo Awards:https://engageforgood.com/halo-awards/
  • Cause Marketing Summit Presentations New York 2019https://www.causemarketingnyc.com/2019-nyc-summit-presentations.html
  • Cause Marketing: Examples of the Best and Worst Brand Purpose Campaignshttps://www.thedrum.com/news/2019/06/19/cause-marketing-best-and-worst-brand-purpose-campaigns

Select ONE campaign to share in your post and explain in a detailed way why you think this was a good cause-marketing campaign.

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