Question
Many of the ways research gets presented to the public skew our perceptions of the study in general or the findings specifically. Below are
Many of the ways research gets presented to the public skew our perceptions of the study in general or the findings specifically. Below are a series of charts or graphs. Explain what is wrong with each. Source: Parikh, R. (2014, April 17) How to lie with data visualization. Retrieved from https://www.huffpost.com/entry/lie-with-data-visualization_b_5169715 3.154% 3.152% 3.150% 3.148% 3.146% 3.144% 3.142% 3.140% Interest Rates HE 2008 2009 2010 2011 2012 3.50% 3.00% 2.50% 2.00% 1.50% 1.00% 0.50% 0.00% Interest Rates 2008 2009 2010 2011 2012
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Marketing Research
Authors: V. Kumar, Robert P. Leone, David A. Aaker, George S. Day
13th Edition
1119497639, 978-1119497639
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