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Many of you will someday own your own business. One rapidly growing opportunity is no - frills workout centers. Such centers attract customers who want
Many of you will someday own your own business. One rapidly growing opportunity is nofrills workout centers. Such centers attract
customers who want to take advantage of stateoftheart fitness equipment but do not need the other amenities of fullservice health clubs.
One way to own your own fitness business is to buy a franchise. Snap Fitness is a Minnesotabased business that offers franchise
opportunities. For a very low monthly fee $ without an annual contract customers can access a Snap Fitness center hours a day.
The Snap Fitness website indicates startup costs range from $ to $ This initial investment covers preopening costs: franchise
fee, grand opening marketing, leasehold improvements, utilityrent deposits, and training.
Instructions
a Suppose that Snap Fitness estimates each location incurs $ per month in fixed operating expenses plus $ to lease
equipment. A recent newspaper article describing nofrills fitness centers indicated that a Snap Fitness site might require only
members to break even. Using the information provided above and your knowledge of CVP analysis, estimate the amount of variable
costs. When performing your analysis, assume that the only fixed costs are the estimated monthly operating expenses and the
equipment lease.
b Using the information from part a what would monthly sales in members and dollars be to achieve a monthly target net income of
$
c Provide five examples of variable costs for a fitness center.
d Go to a fitnessbusiness website, such as Curves, Snap Fitness, Planet Fitness, or Anytime Fitness, and find information about
purchasing a franchise. Summarize the franchise information needed to decide whether entering a franchise agreement would be a good
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