Many people eager to start a small business come up with an idea and begin discussing it with professors, friends, and other businesspeople. At this stage the entrepreneur needs a business plan. A business plan is a detailed written statement that describes the nature of the business, the target market, the advantages the business will have over competition, and the resources and qualifications of the owner(s). A business plan forces potential small-business owners to be quite specific about the products or services they intend to offer. They must analyze the competition, calculate how much money they need to start, and cover other details of operation. A business plan is also mandatory for talking with bankers or other investors. Match each part of a business plan with the appropriate person, based on the descriptions. es 1 Cover letter 2 Location analysis 3 Management team 4 Marketing plan 5 Appendix 6 Manufacturing plan 7 Capital required 8 Executive summary Company background 10 Financial plan Match each of the options above to the Items below. Artemio used this section of his business plan to detail his forecasted revenue over the first half-decade of operations, as well as the amount of funding already committed by investors. Chipper used this section of his business plan to provide additional information on the recipe Web business he has created. He included background industry information, marketing research, and data supporting the overall size of the market. Sakiteland < Prev 2 of 18 Next >