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Many small businesses prosper by sticking to niches in a market that are too small to attract the attention of large competitors. The key question
Many small businesses prosper by sticking to niches in a market that are too small to attract the attention of large competitors. The key question to answer is if the business can identify a "niche" that is large enough to produce a profit, or if it can find a unique way to differentiate itself from the competition in a meaningful way. Conduct an online search to find a business that has found a way to differentiate itself from the competition. Add the link to your response and explain your findings
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