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Marcie and Malik are having a debate. She says that a company can't compete on both product and service. Malik says it is possible. Who
Marcie and Malik are having a debate. She says that a company can't compete on both product and service. Malik says it is possible. Who is correct? a) Marcie because a company can't market for both b) Marcie because a marketing plan can't include both Malik because service and product are inclusive Od) Malik because service and product are both differentiations
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