Marcus is a financial accountant for a computer software company. He was asked to do an analysis of cashflows over the past five years and to prepare a revenue forecast. The company is seeking additional investors so that they can expand their operations. Marcus' supervisor has asked him to prepare a report that will be given to the potential investors. If the investors have a bias against the type of software the company sells, Marcus should consider this bias as a(n) a. uncontrollable event. b. risk. c. negative outcome.