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Marcus Neo-Fashion Limited (MNFL) is leading brand in fashion world. Company is dealing in both fabric and readymade garments. Since the company was established long

Marcus Neo-Fashion Limited (MNFL) is leading brand in fashion world. Company is dealing in both fabric and readymade garments. Since the company was established long ago, hence has well established SOPs. Management at MNFL is highly concerned with performance and productivity. In order to determine and appraise the performance, MNFL conducts fortnightly meeting of heads of different responsibility centres apart from quarterly master meeting. In master meeting each of such departmental head need to present report for his department on following aspects Performance Matrix Dashboard at MNFL Criteria Indicators I Average Capital Employed in department with detailed information of source and nature (working or permanent capital) II Revenue and Earnings III Output (in terms of no of units and per employee productivity) IV Existing Clients and New Customer added with data on market share In one of recent such master meetings, which was chaired by CEO, newly appointed VP-HR quoted Intellectual capital is as critical as financial capital in order to ensure smoothening, success and sustainability of any business hence employee where so ever lagged in technical skills, it is essential and important to work on his skills in order to enhance the productivity. VP-HR said at MNFL ratio of skilled, semi-skilled and unskilled worker are 1:2:6, which needs to be worked at. He also insists to roll-out new wage policy which should support Performance Related Pay. He said, I dont know much about enterprise performance, but I strongly believe that performance indicators must include performance of employees in term of their skill and knowledge. Immediately VP-Finance said existing performance matrix is essentially focused EV/ EBIT and returns on capital hence sufficient from prospective of performance appraisal. Hence there is no major need to consider impact and effect of human capital. He also added that entities revenue is growing @ of 14% and earning is growing at 12% which 4% on higher side then industry. He said present rate of ROI is 11.5% which is better than industry average of 9%; and Market Cap is also doing well. VP-Finance countered by VP-Planning & Operations, according to him skilled labour will be added advantage in order to develop zed culture i.e., zero accidents, zero defects, zero delays, zero inventory, zero breakdowns, zero changeovers, zero waste. He also said skilled labour can also add value by incorporating innovations. Newly developed product will meet and set, latest style statement in market; eventually help MNFL to acquire new customers within existing marketing without incurring much on advertisement or sales and promotion. Skilled labour can easily bring innovation to the product. He quoted presently average defect rate is 1.5% of total production. On this VP-Marketing add skilled employee means better process and better processes leads to competent value chain which can serve highly customised product; hence preconceived quality (conformance to customers need) leads to strong brand equity. Chief Information officer support VP-Marketing and VP-HR by quoting the position of brand can be improved by product development. Newly developed product will meet and set, latest style statement in market; eventually help MNFL to acquire new customers within existing marketing without incurring much on advertisement or sales and promotion. Skilled labour can easily bring innovation to the product. at. He also insists to roll-out new wage policy which should support Performance Related Pay. He said, I dont know much about enterprise performance, but I strongly believe that performance indicators must include performance of employees in term of their skill and knowledge. Immediately VP-Finance said existing performance matrix is essentially focused EV/ EBIT and returns on capital hence sufficient from prospective of performance appraisal Required Post conclusion of meeting, CEO requested you (Management Accountant) todescribe performance management indicators. Management at MNFL is highly concerned with performance and productivity.

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