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Market analysis: Market refers to the set of buyers, so here you should talk about the size of the market, trends, market segments, buyer behavior,
Market analysis: Market refers to the set of buyers, so here you should talk about the size of the market, trends, market segments, buyer behavior, and motivations. Project: Open the Paws & Perks ...
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
14th Edition
132167123, 132997266, 9780132997263, 978-0132167123
