Market research indicated that 30% of test market households tried your new cleaning product, and 70% of these households would become repeat purchasers. Each household that tried the product bought, on average, 1.5 packages, while repeat households would buy the equivalent of 3 additional packages on annual purchasing estimates. Assuming there are 70 million U.S. households in the target market that would be reached by your national marketing program, what is the year 1 forecast of unit volume for your cleanser