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Market researchers wonder if the color and type of a candy's package may influence sales of the candy. They manufacture test packages for chocolate mints
- Market researchers wonder if the color and type of a candy's package may influence sales of the candy. They manufacture test packages for chocolate mints in three colors (white, green, and silver) and three types (box, bag, and roll). Suspecting that sales may depend on a combination of package color and type, the researchers prepare nine different packages, and then market them for several weeks in convenience stores in various locations. In this experiment (9 points)
a) What are the experimental units? _ Chocalate mint candies ___________________
- How many factors are there? __packages and colors ____________________________
Name the factors
- How many treatments are there? ______factor level treatment white green silver box bag roll 9 different treatment groups _____________________
List the treatments
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