Market smen ion that classifies consumers into social groups such as Yuppies' $($young$,$ upwardly mobile professionals$),$ 'Bumps' $($borrowed$-$to$-$the$-$hilt, upwardly mobile, professional show$-$offs$)$ and 'Jollies' $($jet$-$setting oldies with lots of loot$)$ to show how social behavior influences buyer behavior is defined as:

Psychographic segmentation

Multivariant segmentation

Geographic segmentation

Benefit Segmentation