Market value and book value Jay Jams Inc was just established with an investment of $5 milion to reo equipment. Jay expects his comparty to generate 100.000 a year for the next to yours followed by any to the following 10 years. I Jay's cost of capital is 15 find the market value and book value of his company (a) What is the book of value of the company? (mark (bj What is the market value of the company? Hint Determine the present value of all for cash flow 13 mars c) Why is the book value described as being backward locking and market value described as "forward lookingmarkt)