Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Marketers believe that consumers evaluate the goodness of the purchase against some sort of expectations. All of the following possible outcomes occur EXCEPT: a .

Marketers believe that consumers evaluate the goodness of the purchase against some sort of expectations. All of the following possible outcomes occur EXCEPT:
a. If a customers' experience surpass their expectations, then customers will definitely tell others and increase sales.
b. If customers' experiences surpass their expectations, then customers are delighted.
c. If customers' experiences meet their expectations, then customers are satisfied.
d. If customers' experiences fall short of their expectations, then customers are dissatisfied.

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image_2

Step: 3

blur-text-image_3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Beetons Book Of Household Management

Authors: Arlene Morriso

1st Edition

1721995153, 978-1721995158

More Books

Students also viewed these General Management questions

Question

Working with athletes who dope

Answered: 1 week ago