Answered step by step
Verified Expert Solution
Question
1 Approved Answer
Marketers believe that consumers evaluate the goodness of the purchase against some sort of expectations. All of the following possible outcomes occur EXCEPT: a .
Marketers believe that consumers evaluate the goodness of the purchase against some sort of expectations. All of the following possible outcomes occur EXCEPT:
a If a customers' experience surpass their expectations, then customers will definitely tell others and increase sales.
b If customers' experiences surpass their expectations, then customers are delighted.
c If customers' experiences meet their expectations, then customers are satisfied.
d If customers' experiences fall short of their expectations, then customers are dissatisfied.
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started