Marketers may choose to act ethically for all the following reasons EXCEPT $\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_$

Question $32$ options:

positive company image.

the expectation that being ethical is rewarding.

the fact that society won't care if they act illegaly.

the belief that consumers will respond to unacceptable conduct by going elsewhere.

the belief that the public will respond to unethical conduct by suing or urging legislation to restrict the activity