Question
Marketers of the pet shop Happy Tails observed how customers and their dogs really enjoy going to its store. Unfortunately, they get distracted when the
Marketers of the pet shop Happy Tails observed how customers and their dogs really enjoy going to its store. Unfortunately, they get distracted when the dogs meet each other and want to play. More than half the time, customers leave the store without making a purchase. Happy Tails asked each customer to complete an online survey to help it understand how it could encourage customers to stay in the store, browse, and shop without worrying about their dogs. Which of the following responses shows how Happy Tails used data to inform its retail strategy? Happy Tails partnered with the vet across the street and asked that they keep their dogs there while customers shopped at the store. Happy Tails added Doggy Playpens to each of its stores. Each playpen is managed by three professional dog sitters and is big enough to allow dogs to run around and play with each other while the owners shop. Happy Tails decided to section off part of its store for customers to isolate their dogs while they shopped. Happy Tails decided to prohibit dogs from entering its stores so that customers wouldnt get distracted from buying. Happy Tails used the part of the store that sells carriers as a temporary holding area for customers dogs; customers could rent a carrier for their dogs for 30 minutes at a time while they shopped.
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