marketing

Brookville PlavHouse Cost Structure Current Situation Orchestra performs 2 Saturdays each month with new program for each performance. CapacityPriceAttendance===1000seats$10/ticket800patrons Alternatives to Improve the Situation 1. "Student Rush", tickets at $5 /patron sold half hour before show on first-come-first-serve-basis; Can sell 200 additional tickets who otherwise would not attend. 2. Saturday Matinee: Repeat Saturday evening program at $7/ patron; additional tickets sold =600; Higher priced tickets lost =100. 3. New Series: on alternative Saturdays at a price of $10 /patron; additional tickets sold =800; high priced tickets lost =100