MARKETING GOALS & OBJECTIVES 

In detail explain, what are the Year 1 and Year 3 marketing goals and SMART objectives that support the Business Goals & SMART objectives? Consider what you are trying to achieve through the launch into the Canadian market.

1. Provide 2 Marketing Goals for the first year AND Provide 2 Marketing SMART Objectives related to the above goals.
2. Provide 2 Marketing Goals for Year 3 AND Provide 2 Marketing SMART Objectives related to the goals.

 

References- https://docs.google.com/document/d/1ZcrH5OsplSIKOtidtLBc4v5psmVwHz9z3PUJ7AwANEQ/edit?usp=sharing

https://hollysnowdon.files.wordpress.com/2015/02/smp-final.pdf