Question
Marketing issues such as? advertising, image, and promotionare important to quality? because: A. the intangible attributes of a product? (including anyaccompanying? service) may not be
Marketing issues such as? advertising, image, and promotionare important to quality? because:
A.
the intangible attributes of a product? (including anyaccompanying? service) may not be defined by the consumer.
B.
they make the product seem more valuable than it really is.
C.
they raise expenses and therefore decrease profitability.
D.
they define for consumers the tangible elements of aservice.
E.
they educate consumers on how to use the product.
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Management Accounting
Authors: Leslie G. Eldenburg, Albie Brooks, Judy Oliver, Gillian Vesty, Rodney Dormer, Vijaya Murthy, Nick Pawsey
4th Edition
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