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Marketing Management at Nike Nike is a global leader in the sports footwear and apparel industry. The company has a strong brand image and has
Marketing Management at Nike Nike is a global leader in the sports footwear and apparel industry. The company has a strong brand image and has been successful in building a loyal customer base. However, with increasing competition in the industry, Nike needs to continuously innovate its marketing strategies to maintain its market position. In this case study, you are required to analyze Nike\'s marketing management strategies and provide recommendations for its future marketing efforts. Assignment Question: 1. Analyze Nike\'s marketing mix strategy (product, price, promotion, and place) and its effectiveness in meeting the company\'s marketing objectives. 2. Evaluate Nike\'s brand image and how it has contributed to the company\'s success in the sports footwear and apparel industry...............
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