Question
Marketing Primary Research Plan for a coffee shop Overview Objectives Deliverable Outcome Target Audience Research methods Timeline Ethical consideration Reference Actual primary research such as
Marketing Primary Research Plan for a coffee shop
Overview
Objectives
Deliverable Outcome
Target Audience
Research methods
Timeline
Ethical consideration
Reference
Actual primary research such as surveys, interviews, focus groups, etc. to determine and support thevalue proposition.
The plan should include a Ganttchart leading up to the end primary research result
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Auditing Cases An Active Learning Approach
Authors: Mark S. Beasley, Frank A. Buckless, Steven M. Glover, Douglas F. Prawitt
2nd Edition
0130674842, 978-0130674845
