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Marketing: Promote Mount Fuji Japan Outline an overall concept on how to promote Mount Fuji. Concept/Strategy nature of the marketing plan (address strengths & weaknesses,

Marketing: Promote Mount Fuji Japan

Outline an overall concept on how to promote Mount Fuji.

  • Concept/Strategy
  • nature of the marketing plan (address strengths & weaknesses, opportunites, threats (SWOT) & implementation)
  • location
  • audience
  • goals
  • unique aspects of communications
  • key logistics
  • events
  • accommodations
  • sustainability

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