Marketing Research BHO2285

Select and briefly explain an appropriate research technique that could be used for the following studies:

1. A company is developing a smart bike product and wants to explore the perceptions of green transportation habits of Malaysian students. (3 marks)

2. A toy manufacturer would like to know how long the children's attentions stay with their new toy product. (3 marks)

3. A French restaurant would like to identify customer satisfaction on their service provided in the year of 2021. (3 marks)