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Martin Company uses the absorption costing approach to cost-plus pricing. It is considering the introduction of a new product. To determine a selling price, the
Martin Company uses the absorption costing approach to cost-plus pricing. It is considering the introduction of a new product. To determine a selling price, the company has gathered the following information:
Number of units to be produced and sold each year | 6,500 |
---|---|
Unit product cost | $ 48 |
Estimated annual selling and administrative expenses | $ 24,000 |
Estimated investment required by the company | $ 320,000 |
Desired return on investment (ROI) | 12% |
Required:
1. Compute the markup percentage on absorption cost required to achieve the desired ROI.
2. Compute the selling price per unit.
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