Martin Resorts Inc. owns and operates four Spa and Golf resorts in Colorado. The company has five traditional lines of business: $(1)$ golf sales, $(2)$ golf lessons, $(3)$ restaurants, $(4)$ retail and rentals, and $(5)$ hotels. David Logan, director of marketing technology at Martin Resorts Inc., and Donald Mayer, the lead strategic analyst for Martin Resorts, are soliciting your input for their CRM strategic initiative. PLEASE SHOW FORMULAS IN EXCEL AS WELL AS VLOOKUP. thank you.