Question
MartinMartin Corporation manufactures housewares products that are sold through a network of external sales agents. The agents are paid a commission of 1818% of revenues.
MartinMartin Corporation manufactures housewares products that are sold through a network of external sales agents. The agents are paid a commission of 1818% of revenues. MartinMartin is considering replacing the sales agents with its own salespeople, who would be paid a commission of 1010% of revenues and total salaries of $ 2 comma 400 comma 000$2,400,000. The income statement for the year ending December 31, 20172017, under the two scenarios is shown here. LOADING... (Click the icon to view the income statements.) Read the requirements LOADING... . Requirement 1. Calculate MartinMartin's 20172017 contribution margin percentage, breakeven revenues, and degree of operating leverage under the two scenarios. Begin by calculating MartinMartin's 20172017 contribution margin percentage. Determine the formula, then enter the amounts to calculate the percentage. (Round the percentage to the nearest whole percent.) Contribution / = margin % Using Sales Agents / = % Using Own Sales Force / = %
Martin Corporation | ||||
Income Statement | ||||
For the Year Ended December 31, 2017 | ||||
| Using Sales Agents | Using Own Sales Force | ||
Revenues | $30,000,000 |
| $30,000,000 | |
Cost of goods sold |
| |||
Variable | $14,100,000 | $14,100,000 | ||
Fixed | 2,770,000 | 16,870,000 | 2,770,000 | 16,870,000 |
Gross Margin | 13,130,000 |
| 13,130,000 | |
Marketing costs |
| |||
Commissions | $5,400,000 | $3,000,000 | ||
Fixed costs | 3,075,000 | 8,475,000 | 5,475,000 | 8,475,000 |
Operating income | $4,655,000 |
| $4,655,000 |
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