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maru batting center Alternatively, Maru has considered ignoring her brother's advice and targeting the Elite Ballplayers segment by attempting to increase the launch party's response
maru batting center Alternatively, Maru has considered ignoring her brother's advice and targeting the Elite Ballplayers
segment by attempting to increase the launch party's response rate. Instead of offering customers a
discount from Year onward, MBC could offer each launch party attendee who commits to purchas
ing at least twenty batting cage hours a free professionalgrade baseball bat with the Yakult Swallows
logo This would cost MBC an additional for each new Elite Ballplayer customer, but Maru
believes it would increase the launch party's invitation response rate to percent. Should she offer
this promotion? Explain your reasoning.
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