Masao Sdn. Bhd., a consumer products company, hired new CEO Mr. Adam to turn the company around. During the turnaround effort, the company decided to use a direct conversion approach, which can minimize the cost. Unfortunately, the new system did not work. Required: a) There are four approaches in conversion phase. Briefly describe the THREE (3) phases other than direct conversion approach. (6 marks) b) Why do you think the new system did not work as it should be