Match the crisis communications steps with the definitions: Answers Crisis Communications Steps Definition Get control of the situation. 1. Meet with the media promptly and stay on-topic with what is known and what the company is doing about it. Gather information about the situation. 2. Define the problem, set measurable communication goals, and identify sources of information. Communicate early and often. 3. Establish a crisis center to direct and prepare a constant stream of updates so representatives are briefed and prepared to share important updates. Communicate directly with affected parties. 4. Explain what is happening, what the company is doing, and direct affected groups to resources available