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Match the right definition with the right wordQuestion 5 options:WantNeedBenefitFeature 1 . A characteristic of a product designed to bring value to a customer 2
Match the right definition with the right wordQuestion options:WantNeedBenefitFeatureA characteristic of a product designed to bring value to a customerAnswers the question so what' to a particular quality of a productSomething a customer MUST purchaseSomething that is optional to buy
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Transport Operations
Authors: Allen Stuart
2nd Edition
978-0470115398, 0470115394
