Question
Matheson Electronics has just developed a new electronic device that it believes will have broad market appeal. The company has performed marketing and cost studies
Matheson Electronics has just developed a new electronic device that it believes will have broad
market appeal. The company has performed marketing and cost studies that revealed the following
information:
a. New equipment would have to be acquired to produce the device. The equipment would cost
$138,000 and have a six-year useful life. After six years, it would have a salvage value of
about $24,000.
b. Sales in units over the next six years are projected to be as follows:
Year Sales in Units
1 7,000
2 12,000
3 14,000
4-6 16,000
c. Production and sales of the device would require working capital of $46,000 to finance
accounts receivable, inventories, and day-to-day cash needs. This working capital would be
released at the end of the project's life.
d. The devices would sell for $55 each; variable costs for production, administration, and sales
would be $35 per unit.
e. Fixed costs for salaries, maintenance, property taxes, insurance, and straight-line
depreciation on the equipment would total $149,000 per year. (Depreciation is based on cost
less salvage value.)
f. To gain rapid entry into the market, the company would have to advertise heavily. The
advertising costs would be:
Year
Amount of Yearly
Advertising
1-2 $ 75,000
3 $ 55,000
4-6 $ 45,000
g. The company's required rate of return is 13%.
Required:
1. can you please help me in Computing the net cash inflow (incremental contribution margin minus incremental fixed expenses)
anticipated from sale of the device for each year over the next six years.
2-a. can you please help me Using the data computed in (1) above and other data provided in the problem, how to determine the net
present value of the proposed investment.
2-b. what Would you recommend is it a good idea that Matheson accept the device as a new product?
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