Question
Matheson Electronics has just developed a new electronic device that it believes will have broad market appeal. The company has performed marketing and cost studies
Matheson Electronics has just developed a new electronic device that it believes will have broad market appeal. The company has performed marketing and cost studies that revealed the following information: |
a. | New equipment would have to be acquired to produce the device. The equipment would cost $198,000 and have a six-year useful life. After six years, it would have a salvage value of about $24,000. |
b. | Sales in units over the next six years are projected to be as follows: |
Year | Sales in Units |
1 | 10,000 |
2 | 15,000 |
3 | 17,000 |
46 | 19,000 |
|
c. | Production and sales of the device would require working capital of $52,000 to finance accounts receivable, inventories, and day-to-day cash needs. This working capital would be released at the end of the projects life. |
d. | The devices would sell for $50 each; variable costs for production, administration, and sales would be $35 per unit. |
e. | Fixed costs for salaries, maintenance, property taxes, insurance, and straight-line depreciation on the equipment would total $140,000 per year. (Depreciation is based on cost less salvage value.) |
f. | To gain rapid entry into the market, the company would have to advertise heavily. The advertising program would be: |
Year | Amount of Yearly Advertising | ||
12 | $ | 81,000 | |
3 | $ | 61,000 | |
46 | $ | 51,000 | |
|
g. | The companys required rate of return is 12%. |
Use a spreadsheet to calculate the present value of the cash flows. |
Required: | |
1. | Compute the net cash inflow (cash receipts less yearly cash operating expenses) anticipated from sale of the device for each year over the next six years. |
Year 1Year 2Year 3Year 4-6Sales in units10,00015,00017,00019,000Sales in dollarsVariable expensesContribution marginFixed expenses:Salaries and otherAdvertisingTotal fixed expensesNet cash inflow (outflow)
2-a. | Using the data computed in (1) above and other data provided in the problem, determine the net present value of the proposed investment. (Any cash outflows should be indicated by a minus sign.) |
Now123456Cost of equipmentWorking capitalYearly net cash flowsRelease of working capitalSalvage value of equipmentTotal cash flowsPresent valueNet present value
2-b. | Would you recommend that Matheson accept the device as a new product? | ||||
|
rev: 08_11_2016_
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