MaxiDrive manufactures a wide variety of parts for recreational boating, including a gear and driveshaft part for highpowered outboard boat engines. Original equipment manufacturers such as Mercury and Honda purchase the components for use in large, powerful outboards. The part sells for $$700,$ and sales volume averages $35,000$ units per year. Recently, MaxiDrive's major competitor reduced the price of its equivalent unit to $$678.$ The market is very competitive, and MaxiDrive realizes it must meet the new price or lose significant market share. Management has begun paying closer attention to costs and has reconfirmed the current existing standard costs. The controller then assembled the following cost and usage data for the most recent year for MaxiDrive's production of $35,000$ units:

$1.$ Calculate the target cost for maintaining current market share and profitability.