Media trainer Rob Tavakoli has approached an agent who has six players in the

upcoming NFL Draft. One is expected to go in the first round while the other five are

expected to get drafted in the later rounds. The agent thinks that only the player that

will get drafted in the first round should get media training. Rob is trying to convince

the agent to spend the time and money and get all of the draft picks trained and ready

for their new careers.

1. Do you agree that it is important for all of the agent's clients to get media

training?

2. What strategy should Rob use to convince the agent?

3. If Rob works with all six, should he train them all the same or should the first-round

pick get different training since he may receive more exposure in the

media?