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Mel is a salesperson for a technology services company. He wants to expand collaborative involvement between his company and his buyer's company. Which of the
Mel is a salesperson for a technology services company. He wants to expand collaborative involvement between his company and his buyer's company. Which of the following activities is most likely to help Mel achieve his goal?
Group of answer choices
Practicing the hard sell
Getting engineers from his company and the buyer's company to work together
Using cold canvassing to get referrals from the buyer
Applying the practices of the traditional sales process
Minimizing the number of critical encounters with the buyer's company
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