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Merck is one of the largest pharmaceutical firms in the world, and it consistently earned higher ROEs than the pharmaceutical industry as a whole. As

Merck is one of the largest pharmaceutical firms in the world, and it consistently earned higher ROEs than the pharmaceutical industry as a whole. As a pharmaceutical analyst:

1. What factors contribute to the likelihood that Merck continues to be a high ROE performer?

2. What factors might contribute to Merck reverting to the industry mean?

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