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Mercury AtheleticFootwear: Valueing the Opportunity Case Overviews two-page case overviews. . The overviews are simple, to the point and students are required to answer the

Mercury AtheleticFootwear: Valueing the Opportunity

Case Overviews two-page case overviews. . The overviews are simple, to the point and students are required to answer the following:

a. What is the case background? In which industry?

b. What parties are involved?

c. What are the issues or problems to be addressed? Strategic? Financial?

d. What financial information is provided to help address the issues? What data is missing?

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