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Michael Company has a marketing opportunity that will cost $ 5 2 3 , 0 3 2 , it will increase net income by $
Michael Company has a marketing opportunity that will cost $ it will increase net income by $ the first year, $ the second year, $ the third year and $ the fourth year. Using the WACC as the discount rate what is the overall profit or loss of this marketing campaign in todays dollars?
Michael has issued $ face value bonds currently selling at of par. They have shares of common stock outstanding currently selling at $ and no preferred stock. The after tax cost of debt is and cost of equity is
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