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Michael is an engineer in the research and development unit of XYC Company. In trying to develop new ideas, Michael often looks for what is

Michael is an engineer in the research and development unit of XYC Company. In trying to develop new ideas, Michael often looks for what is different rather than what is right or wrong. Michael is probably using _________ in his attempt to generate new ideas. a. Vertical thinking. b. Lateral thinking. c. Management thinking. d. Creative demand

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