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Michigan State University students have used SPIN selling to win several first-place awards in prestigious National Sales Competitions. What does the S in SPIN accomplish?
Michigan State University students have used SPIN selling to win several first-place awards in prestigious National Sales Competitions. What does the "S" in SPIN accomplish? Question 11 options: Through questioning the buyer (and seller) develop an understanding of the buyer's situation. It guides the buyer psychologically to make statements focusing energy on a positive purchase outcome. It is an extension of the Kaminski method which addresses strengths sellers possess. It addresses serious interaction processes in the buyer's organization
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