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MICROECONOMICS - INDIVIDUAL RESEARCH PROJECT (of Apple) Follow the structure given below. A. Give a brief description of the firm: its history, origin, founder, mission,

MICROECONOMICS - INDIVIDUAL RESEARCH PROJECT (of Apple) Follow the structure given below. A. Give a brief description of the firm: its history, origin, founder, mission, goals, products and services it produces, and its current valuation in the market. B. What market structure does this firm belong to? Justify your statement by describing each of the criteria used to identify markets. C. What strategies does this firm use to exercise its market power? Justify by giving examples. D. Who are its competitors - locally and globally? And what marketing strategies do you expect the firm to utilize to maintain its dominance in the market. E. Do you think the firm is engaged in any monopolistic practices? If so, what are they? F. The Last Paragraph: Summary or your critique

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