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Mini Group Project Rubric Corporate Strategy: 40 points Must include: Corporate Objectives for the business Distribution Strategy Distribution Objectives Description of the all current distribution

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Mini Group Project Rubric Corporate Strategy: 40 points Must include: Corporate Objectives for the business Distribution Strategy Distribution Objectives Description of the all current distribution channels (may include diagram) Partner Selection: 30 points Must include: Three to five criteria that are important to support YOUR corporate objectives What your company has to offer the partner. For example: an excellent reputation What your company needs from the partner. For example: market coverage Ten questions that you will ask the other company. For example: Who is your typical customer? Writing Quality: 5 points Free of grammar and spelling errors. Proper use of paragraphs, titles, section headers etc. Correct format of document name. Document submitted according to instructions in announcements. EXCERPT FROM ASSIGNMENT BELOW: COMPANY STRATEGY For (Include the name of your Company: either Halsted or Roosevelt followed by the number) The overall corporate objectives for the business, the distribution objectives and strategy, include a description of the current distribution channels. Be sure to include ALL channels ( website, distributors, direct sales force etc.) Your company may use one or two or more. You may include a diagram. Make sure your channel structure is logical and aligned with the details you have provided for your company. Length about 250-400 words, well written in logical paragraphs. PARTNER SELECTION A list of three to five general criteria you look for when you are selecting a channel partner. Since this is a win/win situation, what are the things you have to offer a partner and what are the things you seek from your partner? In other words, what do you need that a channel partner may provide more effectively and efficiently? What is the value you provide? A list of 10 questions that YOU want to ask the other company that would help you make the "correct" decision whether or not to go forward with the relationship.Halsted Audio Company and Roosevelt Distribution Company Team Assignment This scenario occurs in Fall of 2020. Covid has changed many things, especially consumers behavior. You know that business demand is derived from consumer demand, a lesson from Chapter 3. The Halsted Audio Company, headquartered in Chicago, is a manufacturer of a high quality line of speakers/sound systems, everything from sound bars for home use to those used by professional musicians and venues that need a permanent sound system. The speakers range in price from $50 to over a million dollars. The majority of Halsted's business is in the Midwest. The company has been in existence for thirty years and sales have generally increased over time as they increased the product line. Halsted Audio Company received a letter of inquiry, via their website, from Roosevelt Electronics, in which they expressed interest in becoming a qualified Halsted Audio distributor. The VP of Channel Relations recognizes the excellent learning that you have gained at UIC and she has asked you to qualify this potential new distributor. In fact, Halsted employs several UIC alums and installed the sound system at the UIC Pavilion. Roosevelt Distribution, headquartered in Las Vegas, is a full line electronics distributor and sells a variety of electronic goods to retail stores and businesses. The majority of Roosevelt's business is in the Western United States. They have been in business for ten years. The President of Roosevelt became aware of Halsted from one of the Roosevelt sales people who purchased a Halsted sound system 12 years ago, when he lived in Chicago and attended UIC, and said he was very pleased. Roosevelt represents one of Halsted's three competitors and does not represent the other two. Roosevelt knows that Halsted has a good reputation and manufacturers products that would help them round out their product line. The VP of Marketing is busy working on a special project and has asked you to take the lead on discussions with Halsted. Halsted is intrigued by this inquiry so they agree to a preliminary meeting to get to know each other and see if they should consider a channel relationship. They do not have a reseller in Nevada and two of their three primary competitors do. The Halsted and Roosevelt Electronics management teams have agreed to meet in the next week to determine if they should take the next step in forming a business relationship

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