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Minicase: Sluggish Sales at Barnacle Corporation Plagued bv low sales, the President of Barnacle Corporation asks AceJP Research Inc. to studv the activities of the
Minicase: Sluggish Sales at Barnacle Corporation Plagued bv low sales, the President of Barnacle Corporation asks AceJP Research Inc. to studv the activities of the customer relations department of the corporation. List and describe some important reasons that this research project mail:r fail to make an adequate contribution to the solution of management problems. Assignment: I What is the management dilemma? o What is the president assuming here? a What should the management question seek to discover? a What might be some possible management questions given the current situation? Explain your choices here
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