Mission Statement Analysis.

Examine each component of Lithium America's mission statement with regard to clarity and completeness. Principle components of the mission statement are rated on a 5-point scale.

1. Customer-market
2. 2. product-service
3. Geographic Domain
4. Technolgy
5. Concern for Survival
6. Philosophy
7. Self-concept
8. concern for Public Image
9. Consumers.

Give a brief statement as to why the component is identified as a strength

or weakness should accompany the rating for each component.