Mona is thinking of quitting her job as a software engineer (annual salary of $75,000 per year) and starting her own programming service business. Due to her vast social network, she knows 20 to 25 small business owners who have already expressed strong interest in obtaining custom-built software programs which would make their businesses much more efficient. Monabelieves, she can earn average revenues of $2,000 per client in her first year.

However, she believes that word of mouth and a marketing budget of $3,000 per year will get her to 30 clients in year two, with average annual revenue of $2,500 per client. In addition to marketing, Mona is will have an average monthly supplies expense of $200 in her first year. There will also be equipment depreciation.

Mona is conservatively projecting a 10% increase in revenues from year two to year three and a 15% increase in all expenses except depreciation (which will stay the same). She expects growth of both revenues and expenses to level off after year three. Mona is interested in trend analysis on her projections and is wondering if this career move would be a good one for her, both short-term and long-term.

Mona is excited to start her own business- she feels that her job doesn't really offer any upside in the future. However, she does place some value in getting a steady paycheck. Please advise Mona on to start her new business versus continuing as an employee. Also, provide any business recommendations you can, with detailed analysis/rationale.