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Morty Albertson owns a funeral home business with two separate funeral homes that employ a total of 27 employees. One of the strategic goals for
Morty Albertson owns a funeral home business with two separate funeral homes that employ a total of 27 employees. One of the strategic goals for his business this year is customer focused: to increase customer satisfaction. At the employee level, the goal is to provide a stress-free process, from first meeting, through processing the remains, a respectful service, and subsequent transportation or processing of the customer's loved one. Veronica Mason is one of Morty's three morticians, the people responsible for processing the body both before and after the service. Which of the following is a reasonable target for Veronica that would be in line with Morty's customer-focused strategic objective? Question 9 options: a) More than 95% of customers report they are satisfied with their loved one's presentation at the service. b) Improve the speed of processing a body by 15 minutes. c) Reduce the number of customer complaints that relate to the funeral service. d) Increase revenue growth by 5% over prior year's revenue
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