Most businesses sell several products at varying prices. The products often have different unit variable costs. Thus, the total profit and the breakeven point depend on the proportions in which the products are sold. Sales mix is the relative contribution of sales among various products sold by a firm. Assume that the sales of Jordan Incorporated for a typical year are as follows: Product Units Sold A B Total 18,288 4,572 22,860 Sales Mix 80% 20 100% Assume the following unit selling prices and unit variable costs: Product A Selling Price Variable Cost B $ 89 149 $ 74 109 Contribution Margin $ 15 40 O n < Prev 4 of 4 Next